How the Kolbe Assessment Helps Me Build a Better Dental Team

You’ve posted a job, collected resumes, and held interviews. You’ve narrowed the pool of applicants from hundreds down to a handful. The remaining candidates are all conscientious, seem to have pleasant personalities, and have excellent work histories and references. How … Read More

Dental Office, or Dental Wellness Center? Embracing the Future of Dental Practice

It’s time for the traditional dental office to meet the twenty-first century. In the past, the dentist was a place people went to have teeth cleaned, cavities filled, and dentures made. Oral health was a special kind of health, totally … Read More

Watch This on Netflix to Inspire You to Be Better at Business and Life: SOMM

One of the most difficult exams to pass is the Master Sommelier test. Only 170 people in the past 40 years have successfully achieved the title. What does it take to be the best? What does one have to sacrifice to be at … Read More

Beyond SEO: 5 Essential Elements of a Successful Dental Office Website

Is your dental office website optimized to attract new patients, or just to attract search engines? Here are 5 must-haves for a patient-friendly site.

How are new patients finding your dental practice? Chances are, if they’re like 90% of … Read More

10 Dental Patients That Suck the Life Out of Me

Don’t get me wrong, most of the time I love my patients. I am thankful for anyone who chooses to walk through my office door and put their trust in me and my team. However…by the time Thursday rolls around, … Read More

Consistent Persuasion: How to Use the Principle of Consistency to Get Your Dental Patients Better Care

Use Cialdini’s principle of persuasion to give your dental patients better care. Here are three easy ways to get started today.

Since I learned how to use the Cialdini Method of ethical persuasion, I’ve found a number of ways … Read More

4 Dental Companies Jump on the ‘Subscription Box’ Trend – Does it Work?

If you haven’t been living under a rock chances are good you have at least heard of the ‘subscription box’ trend. If you love travel, books, or beauty, there is a business tapping in on your desire to have special … Read More

What You Don’t Know About Motivational Interviewing, But Should: Interview with Lynn Carlisle

Q: Can you give our readers a brief synopsis of Motivational Interviewing?

A:  Motivational Interviewing was originated by William Miller, Ph.D. in the early 1980’s. Miller was a psychologist whose early training was in client-centered therapy and cognitive-behavioral approaches. He … Read More

3 Tips to Better Your Case Presentation Skills

Mandy, a hygienist for the last 10 years, was not looking forward to her day at the office.

Every day she goes through the same routine: Oral assessment, discuss outstanding treatment plan, hear ‘no’ from the patient to scheduling … Read More

Swag Bag Recruiting: How Reciprocity Leads to New Patient Referrals

Use the principle of reciprocity to increase new patient referrals to your dental practice.

How do you attract new patients to your practice? If you’re like many dentists, you focus on post card campaigns, radio advertisements, and ads in … Read More