Contest Finalist: 3 Red Flags in the Dental Marketing Biz (and how you can spot them)

This piece is a finalist in our December article contest. We will be publishing all finalists in the next few weeks. To cast your vote, simply like and share the article on any social media platform or here on ReminMedia. … Read More

ATTN: Office Managers Dinner Dates and Dental Meetings- Why Smaller is Better

It’s Friday night, and you are heading out for some fine dining. Only, instead of letting loose by your lonesome, you’ve invited a few friends along to enjoy the evening, as well.

Admittedly, you got a bit crazy with … Read More

The Hidden Dangers of a Prideful Approach to Marketing + 1 Quick Tip on How to Deal with it in Your Dental Office

Commitment vs. Control

Is your dental marketing company committed to great results?  Or do they try to control which medium you use to advertise?

I recently had a very successful and highly regarded dentist contact me about SEO.  He … Read More

2 Safest Bets for Your Dental Marketing in 2017 (and beyond)

The Safest Marketing Strategy for Dentists?

1. Become a dental media company

2. Deliver content relevant to a specific patient

A quick story of what this means:

In the late 1800’s and early 1900’s there was a blacksmith.  Farmers … Read More

Death of the Solo Practitioner: Corporate Dentistry and Proprietary Shit

It was an otherwise routine Thursday morning in the life of a CEREC doctors mentor, sitting in the expansive lecture hall of the Scottsdale Center for Dentistry, fumbling with my lanyard string and fighting with my brain to stay actively … Read More

Want to Improve Your Authority-Based Dental Marketing? Think Locally.

You’ve decided to improve your dental marketing. You’ve really upped the quality of your blog, you’ve seen a huge increase in organic search traffic, and you’re getting readers from all over the country. Yet, somehow, this success in marketing your … Read More

Seven Practical Ways to Improve Your Chairside Manner

Your chairside manner is essential for attracting patients, helping patients accept treatment, and encouraging patients to refer family and friends to your practice. How can you tell if your chairside manner needs work? Check out the reviews patients have left … Read More

Why Keeping Up With Dental Research is Essential for Growing Your Practice

For many dental professionals, keeping up with continuing education or professional reading takes a back seat to the day-to-day running of the office. They’ll attend a CE seminar if the topic is especially interesting or the venue is especially good, … Read More

Dental Office in Disarray? Managing Schedules for Better Practice Management

Sometimes, the best clinicians have the worst-run offices.  They’re so focused on what happens when patients are in the chair in front of them, that they don’t notice what’s going on in the rest of the office. This blind spot … Read More

Beyond Wine and Cheese: 5 Quick Ideas for Dental Savings Plan Marketing Events

In my new book, HOW TO GROW YOUR DENTAL MEMBERSHIP PLAN: Marketing secrets behind my 1.4 million dollars of growth, I talk about how wine and cheese socials helped me market my in-house dental savings plan directly to senior citizens. … Read More